Breakdown of Media Coverage of the 2014 HPV Vaccination Campaign in South Africa by Media Type and Rating (N=373)
Media Type | Rating | ||
---|---|---|---|
Positive No. (%) | Neutral No. (%) | Negative No. (%) | |
Print (n=105) | 34 (32.4) | 57 (54.3) | 14 (13.3) |
Broadcast (n=16) | 10 (62.5) | 1 (6.2) | 5 (31.3) |
Online (n=252) | 96 (38.1) | 148 (58.7) | 8 (3.2) |
Total | 140 (37.5) | 206 (55.2) | 27 (7.3) |