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Global Health: Science and Practice

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PROGRAM CASE STUDY
Open Access

Harnessing the Power of Behavioral Science: An Implementation Pilot to Improve the Quality of Maternity Care in Rural Madagascar

Jana Smith, Marie Sandra Lennon, Madeline Kau, Anja Noeliarivelo Ranjalahy, Liliane Ingabire, Charlotte Warren and Sara V. Flanagan
Global Health: Science and Practice November 2023, 11(Supplement 1):e2300007; https://doi.org/10.9745/GHSP-D-23-00007
Jana Smith
aideas42, New York, NY, USA.
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  • For correspondence: jana@ideas42.org
Marie Sandra Lennon
bideas42, Antananarivo, Madagascar.
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Madeline Kau
aideas42, New York, NY, USA.
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Anja Noeliarivelo Ranjalahy
cTANDEM S.A.R.L., Antananarivo, Madagascar.
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Liliane Ingabire
dAccessible Continuum of Care and Essential Services Sustained, Antananarivo, Madagascar.
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Charlotte Warren
ePopulation Council, New York, NY, USA.
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Sara V. Flanagan
aideas42, New York, NY, USA.
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Figures

  • FIGURE 1
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    FIGURE 1

    Behavioral Design Methodology Used to Design and Test Solutions to Improve Provider Compliance to Postpartum Hemorrhage Management Protocols

  • Figure2
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    A research team member engages with a facility-based provider in a codesign activity of the oxytocin timer. © 2020 Madeline Kau/ideas42

  • FIGURE 2
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    FIGURE 2

    How the Oxytocin Timer Works to Increase Prominence of 1-Minute Window After Birth

  • FIGURE 3
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    FIGURE 3

    How the Glow-in-the-Dark Algorithm Poster Reminds Providers of PPH Management Protocol

    Abbreviation: PPH, postpartum hemorrhage.

  • FIGURE 4
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    FIGURE 4

    How the Family Task Badges Work to Engage Family to Support Providers and Mothers

  • FIGURE 5
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    FIGURE 5

    How the Risk Visualization Exercise Motivates Providers to Prevent and Detect PPH

    Abbreviation: PPH, postpartum hemorrhage.

  • FIGURE 6
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    FIGURE 6

    Theory of Change on Package of Solutions to Improve PPH Care

    Abbreviation: PPH, postpartum hemorrhage.

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Global Health: Science and Practice: 11 (Supplement 1)
Global Health: Science and Practice
Vol. 11, No. Supplement 1
November 30, 2023
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Harnessing the Power of Behavioral Science: An Implementation Pilot to Improve the Quality of Maternity Care in Rural Madagascar
Jana Smith, Marie Sandra Lennon, Madeline Kau, Anja Noeliarivelo Ranjalahy, Liliane Ingabire, Charlotte Warren, Sara V. Flanagan
Global Health: Science and Practice Nov 2023, 11 (Supplement 1) e2300007; DOI: 10.9745/GHSP-D-23-00007

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Harnessing the Power of Behavioral Science: An Implementation Pilot to Improve the Quality of Maternity Care in Rural Madagascar
Jana Smith, Marie Sandra Lennon, Madeline Kau, Anja Noeliarivelo Ranjalahy, Liliane Ingabire, Charlotte Warren, Sara V. Flanagan
Global Health: Science and Practice Nov 2023, 11 (Supplement 1) e2300007; DOI: 10.9745/GHSP-D-23-00007
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  • Article
    • ABSTRACT
    • BACKGROUND
    • USING BEHAVIORAL DESIGN TO DEVELOP SOLUTIONS TO IMPROVE PROVIDER CARE
    • RESULTS
    • DISCUSSION
    • CONCLUSION
    • Acknowledgments
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